When Britney Spears applies the Twitter concept @therealbritney, launches a new blog, enlists Team Britney as soldiers in a marketing campaign and then, as she tweets it, Womanizer (her latest single) "Jumped from number 96 to number 1 on the billboard charts- and broke some records in the process" ...Ahhh, don't you think it's about time to investigate this Social Media thingy? Oh yeah, and the title to this post refers to the stats at her new Web site: britneyspears.com. That's not the same as her new social media network site: www.circusvip.com and then there's the top secret cover of the Rolling Stone.
The Top Cause of Wasted Ad Spend
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Brett Fish, founder of TagHero, says bad data kills advertising
performance, a kind of "garbage in, garbage out."
The post The Top Cause of Wasted Ad Spe...
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